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What replaced the Ford Laser?


The Ford Laser was a popular compact car that served drivers well for decades. Known for its reliability and affordability, it was a staple in Ford's lineup, particularly in markets like Australia, New Zealand, and parts of Asia. However, as automotive trends evolved, Ford decided to discontinue the Laser and replace it with a more modern and versatile vehicle. In this article, we’ll explore what replaced the Ford Laser and why it was a significant shift for Ford.


The Ford Focus: The Successor to the Ford Laser


The Ford Laser was officially replaced by the Ford Focus in most markets. The transition began in the late 1990s and early 2000s, as Ford sought to unify its compact car offerings under a global platform. The Ford Focus was designed to appeal to a broader audience, offering improved performance, advanced technology, and a more contemporary design.


Why Did Ford Replace the Laser with the Focus?


Several reasons contributed to Ford's decision to replace the Laser with the Focus:



  • Global Platform Strategy: The Ford Focus was part of Ford's "One Ford" strategy, which aimed to streamline production and create vehicles that could be sold globally with minimal modifications.

  • Modern Design: The Focus featured a more modern and aerodynamic design compared to the Laser, aligning with changing consumer preferences.

  • Enhanced Features: The Focus introduced advanced features such as improved safety systems, better fuel efficiency, and more powerful engine options.

  • Market Demand: Compact cars were becoming increasingly competitive, and the Focus was designed to compete with rivals like the Toyota Corolla and Honda Civic on a global scale.


The Ford Focus quickly gained popularity and became one of Ford's best-selling models worldwide, solidifying its place as a worthy successor to the Laser.


Key Features of the Ford Focus


The Ford Focus brought several innovations and improvements that made it stand out in the compact car segment:



  • Dynamic Handling: The Focus was praised for its responsive steering and agile handling, making it a fun car to drive.

  • Fuel Efficiency: With a range of efficient engine options, the Focus appealed to drivers looking to save on fuel costs.

  • Safety: The Focus included advanced safety features such as airbags, anti-lock brakes, and later models even offered driver-assistance technologies.

  • Technology: The Focus introduced features like Ford's SYNC infotainment system, which allowed for hands-free calling and media control.


These features helped the Focus establish itself as a leader in the compact car market, building on the legacy of the Ford Laser while offering a more modern driving experience.


Conclusion


The Ford Laser was a beloved vehicle that served its purpose well during its time. However, the introduction of the Ford Focus marked a new era for Ford's compact car lineup. With its global appeal, modern features, and improved performance, the Focus successfully carried forward the legacy of the Laser while meeting the demands of a changing automotive market. If you're a fan of the Laser, the Focus is undoubtedly a worthy successor that continues to embody Ford's commitment to quality and innovation.


Frequently Asked Questions

Is the Mazda 323 the same as the Ford Laser?


The Ford Laser was a restyled version of the Familia/323 models produced by Mazda in Japan from 1980 onwards. Ford had acquired a 25% stake in Mazda in 1979.



Are Ford Laser reliable?


The Ford Laser manual is a very reliable car. In more than 15 years driving it, the gearbox still ran smoothly and has not needed replacing. It handles long distances well and even in city traffic it is still fuel-efficient. Comfortable enough seating to accommodate a family of four.



What replaced the Ford Contour?


The first generation Mondeo was replaced in 2000, by the larger second generation; in the United States and Canada, the Contour/Mystique were replaced initially by the Focus and later the Fusion.



What engine does a Ford Laser have?


Three engines were employed in the Laser. The L and GL models had a 1.6-litre single overhead camshaft 16-valve four-cylinder engine fed by a carburettor, the S and Ghia got a fuel-injected single overhead camshaft, 16-valve 1.8-litre four-cylinder engine.



What is the technical name for Laser?


Laser is an acronym for “light amplification by the stimulated emission of radiation.”



Is a Mazda 323 the same as a Mazda Familia?


The sixth-generation Familia (Mazda 323) debuted in January 1985. It was developed to be a "global, high quality family car." This generation of Familia was given sporty and distinctive styling based around a trapezoid shape, and achieved world-class aerodynamics with its smooth 'flush surfaces' design.



What is the other name for Ford Laser?


In the mid-1990s, Lynx was the name given to a 2-door Ford Laser, sold in Australia and nearby countries.



When was the last Ford Laser made?


Spawned from Ford's part-ownership of Mazda, the Laser was based on the same underpinnings as the Mazda 323 and lasted five iterations between 1981 and 2002 in Australia.



When did Ford stop making the Laser?


Hatchback. The Ford Laser was produced in Ford's plant at Flemington in Sydney, from 1981 until September 1994 when the plant closed, after which they were fully imported from Japan. The Laser was replaced by the Ford Focus in 2002.



What car replaced the Mazda 323?


Mazda3/
The Mazda Familia (Japanese: マツダ ファミリア, Matsuda Famiria), also marketed prominently as the Mazda 323, Mazda Protegé and Mazda Allegro, is a small family car that was manufactured by Mazda between 1963 and 2003. The Familia line was replaced by the Mazda3/Axela for 2004.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.