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Why does Subaru use Yokohama tires?


As a long-time auto service professional, I often get asked about the choices manufacturers make regarding their vehicle components. One question that frequently arises is why Subaru, a brand known for its all-wheel-drive vehicles and rugged performance, opts to use Yokohama tires. In this article, we will explore the reasons behind this partnership and what it means for Subaru owners.


Performance and Reliability


Subaru vehicles are designed to perform well in various driving conditions, from city streets to off-road adventures. Yokohama tires are known for their high performance and reliability, making them an ideal choice for Subaru's diverse lineup. Here are some key reasons why this combination works:



  • All-Weather Capability: Yokohama tires are engineered to provide excellent traction in both wet and dry conditions, which complements Subaru's all-wheel-drive system.

  • Durability: The rugged construction of Yokohama tires ensures they can withstand the demands of off-road driving, aligning with Subaru's adventurous spirit.

  • Fuel Efficiency: Many Yokohama tire models are designed to reduce rolling resistance, which can enhance fuel efficiency—a crucial factor for many Subaru drivers.


Innovative Technology


Yokohama is at the forefront of tire technology, continually developing new materials and designs that improve performance. Subaru benefits from this innovation in several ways:



  • Advanced Tread Designs: Yokohama tires feature unique tread patterns that enhance grip and handling, providing Subaru drivers with a more responsive driving experience.

  • Noise Reduction: Many Yokohama tires incorporate technology to minimize road noise, contributing to a quieter cabin in Subaru vehicles.

  • Eco-Friendly Options: Yokohama offers eco-friendly tire options that align with Subaru's commitment to sustainability.


Brand Synergy


The partnership between Subaru and Yokohama is not just about performance; it also reflects a shared brand philosophy. Both companies prioritize quality, safety, and customer satisfaction. This synergy enhances the overall ownership experience for Subaru drivers, who can trust that their vehicles are equipped with tires that meet high standards.


Conclusion


In summary, Subaru's choice to use Yokohama tires stems from a combination of performance, reliability, innovative technology, and brand alignment. For Subaru owners, this means a vehicle that is well-equipped to handle a variety of driving conditions while providing a safe and enjoyable driving experience. Whether you're navigating city streets or exploring off the beaten path, you can trust that your Subaru and its Yokohama tires are ready for the journey ahead.


Frequently Asked Questions

What is special about Yokohama Tyres?


Available exclusively at Discount Tire, Yokohama YK tires feature advanced compounds and innovative tread design to offer long tread wear, reliable handling and a quiet ride.



Do Yokohama tires wear out fast?


Yokohamas are designed to last, but even the best tires wear out over time and miles. It's important to inspect your tires monthly to ensure proper performance. Tires must be replaced when the depth of the tread reaches 2/32” (1.6 mm).



What Yokohama tires are best for Subaru Outback?


The GEOLANDAR X-AT tires from Yokohama emerge as a top choice for Subaru Outback owners looking to maximize their vehicle's capabilities. This blog explores the unique benefits of this combination for a superior driving experience.



Where do Yokohama tires rank?


Yokohama Tire Reviews

TireRating# of ratings
Yokohama Avid Ascend4.61 out of 5 stars106
Yokohama Avid Ascend GT4.69 out of 5 stars49
Yokohama Avid Ascend LX4.85 out of 5 stars22
Yokohama Avid ENVigor ZPS4.5 out of 5 stars3



What was the problem with the Yokohama tires?


These tires had “irregular geometry” that made it more likely that the sidewall would give and blow out while the car was in motion. By “irregular geometry” Yokohama was referring to the fact that the interior of the tire's sidewalls was not of uniform thickness.



What brand does Subaru fall under?


Subaru (スバル, /ˈsuːbəruː/ or /sʊˈbɑːruː/; Japanese pronunciation: [sɯꜜbaɾɯ]) is the automobile manufacturing division of Japanese transportation conglomerate Subaru Corporation (formerly known as Fuji Heavy Industries), the twenty-first largest automaker by production worldwide in 2017.



What brand is Yokohama tires?


Yokohama Rubber Company

Native name横浜ゴム株式会社
ProductsTires, wheel, golf equipment
BrandsAdvan BluEarth Geolandar IceGuard Parada PRGR S.drive
RevenueUS$5.93 billion (2022)
Operating incomeUS$483.69 million (2022)



Is Yokohama a premium brand?


By specialising in tyre fitments for all types of car, SUV, 4x4 and commercial vehicles, Yokohama has secured its position within the industry as a premium brand and has a well-earned, enviable reputation for safety, comfort and performance.



Are Yokohama tires good quality?


Yokohama produces high-quality tires for a range of vehicles, including passenger cars, trucks, and buses. For their durable, quiet and excellent handling, Yokohama delivers.



What tire brand does Subaru use?


How To Tell Which Tires Are on Your Subaru

Model and TrimTire Brand
2021 Crosstrek HybridFalken ZIEX ZE001A All Season
2021 Forester BaseBridgestone® Ecopia® H/L 422 Plus
2021 Forester PremiumBridgestone Ecopia H/L 422 Plus
2021 Forester SportFalken ZIEX ZE001A All Season


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.