Will there be a 2024 Impreza?
No. Subaru did not offer a 2024 Impreza in North America, and there has been no publicly announced plan to introduce a 2024 model year. The Impreza lineup was effectively phased as a new-generation refresh did not occur for 2024, with shoppers directed toward other Subaru models.
Current status of the Impreza for 2024 and beyond
The Impreza has long served as Subaru’s compact hatchback/sedan with standard all-wheel drive. In the United States and Canada, the 2023 model year was among the last to receive a formal Impreza refresh, and Subaru did not publish a 2024 Impreza catalog or pricing. While some international markets may have seen different model cycles, there is no confirmed 2024 Impreza offering in the primary North American lineup.
Note on non-U.S. markets
Market cadence varies by country, and a few regions outside North America historically fielded Impreza variants at different times. Even so, there has been no consistent announcement from Subaru worldwide about a dedicated 2024 Impreza launch. Always check local Subaru dealers for region-specific information.
Why there was no 2024 Impreza
Several factors influence the decision not to offer a 2024 Impreza. The following list highlights the core considerations driving Subaru’s current lineup strategy.
- Sales performance: The Impreza’s sales have lagged behind Subaru’s crossover models, making a dedicated 2024 redesign less economical.
- Product strategy shift: Subaru has prioritized crossovers and SUVs, particularly the Crosstrek, along with performance-oriented models like the WRX, reducing emphasis on a standalone compact sedan/hatch.
- Platform and cost considerations: A new Impreza generation would require significant retooling, parts sourcing, and marketing spend with uncertain volume.
- Electrification and regulatory focus: Resources are increasingly allocated toward electrified models and more profitable segments.
- Global market variations: Different regions operate on different product cadences, but North America has remained the most conservative in terms of introducing a new Impreza.
Taken together, these factors suggest the 2024 Impreza did not fit Subaru’s near-term product priorities or financial targets.
What buyers can consider instead
For customers seeking a compact, all-wheel-drive option or a similar footprint, there are practical alternatives within Subaru’s current lineup and the used market.
- Subaru Crosstrek: The closest contemporary equivalent in size and AWD capability, available with traditional gasoline power and a hybrid variant, plus improved ground clearance for light off-road use.
- Subaru WRX: For those who want a sport-oriented sedan/hatch with distinct performance credentials and modern technology.
- Used Impreza (earlier model years): If the traditional sedan/hatch form factor with AWD remains a priority, a recent used Impreza could still meet needs, albeit without the latest features found in newer models.
Dealers and certified pre-owned programs can help navigate availability and pricing across these options in your region.
Global perspective
Subaru’s global lineup is not identical in every market. While some regions may carry different variants or cycles, there is no universal confirmation of a 2024 Impreza rollout worldwide. Prospective buyers should verify local dealer announcements and regional catalogs for the most current offerings.
Summary
In summary, there is no 2024 Impreza for the North American market, and Subaru has not announced a plan to reintroduce a 2024 model year. The brand has shifted focus toward crossovers, electrification, and performance models, with Crosstrek and WRX serving as the contemporary equivalents for buyers seeking similar packaging and AWD capability. For the latest availability, contact your local Subaru dealer or check Subaru’s official regional listings.
Is Subaru making a 2025 Impreza?
Get sporty AWD fun, all-weather capability, and a versatile, hatchback design with the 2025 Impreza.
Is the 2024 Subaru Impreza good?
Affordable pricing, standard all-wheel drive, feels more mature than previous Imprezas. Meager power, no more manual transmission, RS's horsepower shortage. The new-gen Impreza is an evolutionary improvement over the previous model, but it still isn't a segment leader.
What is the problem with the Subaru Impreza Sport in 2024?
Summary: Subaru of America, Inc. (Subaru) is recalling certain 2024 Crosstrek and Impreza vehicles. Due to insufficient clearance, the instrument panel harness may contact the steering beam bracket, damaging the wire insulation and causing a short circuit.
Is Subaru discontinuing the Impreza?
No, Subaru is not discontinuing the Impreza, but they have discontinued the sedan version and the base model for the 2026 model year, leaving only the Sport and RS trims available. The 2026 Impreza will be a five-door hatchback only and is expected to arrive at dealerships in the fall.
- Sedan discontinued: The sedan body style was discontinued for the 2024 model year and will not be returning.
- Base model discontinued: The entry-level Base trim has been discontinued for 2026, leaving the Sport and RS as the only available trims.
- Hatchback only: The current generation of the Impreza is exclusively a five-door hatchback.
- New engine for RS: The RS trim will feature a more powerful 2.5-liter engine producing 180 horsepower, while the Sport trim retains a 2.0-liter engine with 152 horsepower.
