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How much is a 1968 Bronco?

The 1968 Ford Bronco is a highly sought-after classic SUV that can fetch a significant price on the vintage car market. Depending on the condition and rarity of the specific model, a well-maintained 1968 Bronco can be worth anywhere from $30,000 to over $100,000.


Factors Influencing the Value of a 1968 Bronco


The value of a 1968 Ford Bronco is determined by several key factors:



  • Condition: The overall condition of the vehicle, including the exterior, interior, and mechanical components, is the primary driver of its value. Broncos in excellent, fully restored condition command the highest prices.

  • Originality: Broncos that have retained their original parts and features, such as the engine, transmission, and body panels, are more valuable than those that have been heavily modified or restored with non-original components.

  • Rarity: Certain Bronco models or variants, such as the early-production models or limited-edition trims, are more scarce and therefore more valuable.

  • Demand: The overall demand for 1968 Broncos, which has been steadily increasing in recent years, also plays a significant role in determining their market value.


It's important to note that the value of a 1968 Bronco can vary widely depending on these factors, and it's always best to consult with a classic car expert or refer to recent sales data to get a more accurate estimate of a specific vehicle's worth.


Restoring and Maintaining a 1968 Bronco


Owning and maintaining a 1968 Ford Bronco can be a labor of love, as these vehicles require significant attention and care to preserve their value and condition. Proper restoration and ongoing maintenance are essential to keeping a Bronco in top shape and maximizing its resale potential.



  • Restoration: A full, professional restoration can cost tens of thousands of dollars, but it's often necessary to bring a Bronco back to its original glory and maximize its value.

  • Maintenance: Regular maintenance, including oil changes, tune-ups, and addressing any mechanical issues, is crucial to maintaining a Bronco's condition and preventing costly repairs down the line.

  • Originality: Preserving the Bronco's original parts and features, or replacing them with authentic, period-correct components, is essential for maintaining its value and authenticity.


Owning a 1968 Ford Bronco is a unique and rewarding experience, but it requires a significant investment of time, money, and effort to keep it in top condition. For those willing to take on the challenge, however, the potential rewards in terms of both personal enjoyment and financial value can be substantial.

What year is Bronco most desirable?


1977
Out of all the years of the first-generation Bronco, 1977 is widely considered to be the best year although anything from 74 is not only sought after, but more widely available.



What year is Bronco to stay away from?


Avoid: 1993 Ford Bronco
Some older-model Ford Broncos are still worth buying, but one you should definitely avoid the 1993 edition. The '93 Bronco was the subject of various NHTSA recalls, coming in fewer than only the 2021, 2022, and 2023 editions.



How much is a Broncos worth?


5.5 billion U.S. dollars
The franchise value of the Denver Broncos from the National Football League increased from 2002 to 2024. In 2024, the franchise value came to 5.5 billion U.S. dollars. The Denver Broncos are owned by Greg Penner and Rob Walton.



Why are old Broncos so expensive?


The main value of a classic Bronco is the condition of its body and frame. Rust and dents can cost a lot to repair. That's why many people who search for vintage vehicles like the Bronco look for specimens outside of the Rust Belt.



How much is a 1969 Ford Bronco worth?


Typically, you can expect to pay around $42,675 for a 1969 Ford Bronco in good condition with average spec.



How much is an old Bronco worth?


Factors that Impact What An Old Ford Bronco Costs
Meanwhile, a Bronco that is in need of significant mechanical or cosmetic work will be significantly cheaper. In general, you can expect to pay between $10,000-$30,000 for a Bronco that is in good condition but may still need some work done.



What year Bronco is most desirable?


1977
Out of all the years of the first-generation Bronco, 1977 is widely considered to be the best year although anything from 74 is not only sought after, but more widely available.



Why are vintage Broncos so expensive?


Body Condition
The main value of a classic Bronco is the condition of its body and frame. Rust and dents can cost a lot to repair. That's why many people who search for vintage vehicles like the Bronco look for specimens outside of the Rust Belt.



How many 1968 Broncos were made?


16,629



What is a 1968 Ford Bronco worth?


The value of a 1968 Ford Bronco can vary greatly depending on its condition, mileage, options, and history. Typically, you can expect to pay around $45,550 for a 1968 Ford Bronco in good condition with average spec.


Kevin's Auto

Kevin Bennett

Company Owner

Kevin Bennet is the founder and owner of Kevin's Autos, a leading automotive service provider in Australia. With a deep commitment to customer satisfaction and years of industry expertise, Kevin uses his blog to answer the most common questions posed by his customers. From maintenance tips to troubleshooting advice, Kevin's articles are designed to empower drivers with the knowledge they need to keep their vehicles running smoothly and safely.